Dan Garcia, known for starting the Monarch Mountain Coffee brand, started a new adventure recently, known as Maté Energy. The fusion of Aviva yerba maté and energy ingredients comes through in the subtle leaf theme. The energized, drinking man is an easy to remember symbol.
As with any good design, many stages are involved in the design process. We happened to still have one of the first brainstorming session sketches. Pictured here you can see the progression from “napkin”, actually notepad, to finished product.
It has been a pleasure to work with Shawn and Sandy from AllerGale Design. They are effective as marketers and with a fantastic "art sense". Any job I ask of them gets done efficiently with a quality that is exactly what I'm looking for, plus we also get to share some laughs. It's great to have a team behind you and since they built our website our web sales have improved 80%. Thanks AllerGale!
— Niccole Blaze, Boise Idaho
